marketing-automation-for-b2c

HubSpot Alternatives in 2017

HubSpot is arguably the most popular marketing automation app. Any business that depends on monitoring the traffic inflow to business sites, nurturing leads and other online marketing activities, must consider using marketing automation software. HubSpot helps businesses implement different kinds of inbound strategies that are required for lead generation, including activities like SEO, blogging, email marketing […]

Best-of-Breed SaaS Applications are Failing Small Businesses

Our parent company is a web development/design agency. Over the years, we’ve used best-of-breed SaaS applications to help us manage our cross-functional teams, clients and business process. When we needed to manage leads & sales pipeline, we used Pipedrive. Then we needed a tool to invoice clients and track their payments, we used FreshBooks. Then […]