TeamWave Spotlight: Veritas Vision

Veritas Vision Social Initiative is a social enterprise that brings premium quality life-changing products to low-income people and communities in Nigeria to help them save money, save time and improve the quality of their lives. We sell products like Adjustable Focus Glasses, Improved Biomass Cookstoves, and Solar Lanterns, and we offer flexible payment plans and after-sales services. Read on to learn more about their story, as told via founder CEO Andrew Amedu

What is your focus area? How did your business start?

[AA] Our Focus area is Urban slums and Rural settlements in Nigeria. I always strongly believed in the power of social entrepreneurship and sustainable innovations to tackle social, economic and environmental challenges in the developing world, particularly in my country Nigeria where over 70% of the population live in universally unacceptable conditions, but I didn’t know where to start.

Andrew Amedu
Andrew, Founder & CEO

In 2016, while discussing with one of my professors, I came across a highly impactful and affordable sustainable innovation: The FocusSpecs Adjustable Glasses. This opened his eyes to other sustainable technological innovations out there that cannot get to the hands of those that need them most to improve the qualities of their lives.

That is how I decided to set up a social distribution network of micro-entrepreneurs, we call “Visioneers”, to bring these life-changing products to the doorsteps of low-income people and communities and offering them flexible payment plans and after-sales servicing to ensure access and affordability.


How do you promote/market your business?

[AA]  We use below-the-line marketing, Public demonstrations, Influencers, Word of mouth, and Flyers.

What is the smallest change you’ve made that had the biggest impact?
[AA]  Deciding to professionalize our local Visioneer workforce was impactful. This helped increase our conversion rate, and I observe significant personal growth in them month over month.

What are your company goals and objectives over the next 2-3 years?

[AA]  To improve the lives of 1 Million Nigerians within 3 years.

TeamWave is simple and very user-friendly. It has mostly helped us track task deliverables and has improved accountability in our team.

Andrew Amedu [Founder & CEO]
What advice would you give to aspiring entrepreneurs?

[AA]  Assuming you have a good product or service, firstly, you must start by going niche and totally understanding your customers – what drives them, their aspirations, their buying decision process. And secondly, focus; pick two or three goals to focus on every quarter and do not stray.

TeamWave-Our-Visioneers-Veritas-Vision-Social-Initiative
A team of micro-entrepreneurs – Visioneers

Why did you pick TeamWave? How does TeamWave help your company?

[AA]  TeamWave is simple and very user-friendly. TeamWave has mostly helped us track task deliverables. We use it with Google Drive and it has been seamless. I also appreciate the automatic check-ins, it has improved accountability in our team.

 

Website: www.veritasvision.org

Founder & CEO: Andrew Amedu
Founded: 2017
HQ: Victoria Island, Lagos
Industry: Social Entrepreneurship

TeamWave Spotlight: SnapWebServices

SnapWebServices is a full-service Marketing & PR Agency, based in Houston, TX, providing services by analyzing customers need and identifying current business growth problems.

Founded in 2017, SnapWebServices is a team of CEO’s, who spot opportunities, examine potential solutions, provide ROI, improve sales, traffic and leads to your business by coordinating effective and creative marketing strategies.

Their portfolio customers include Churchy’s Chicken, Reddy Cardiology, US Team Ink, Express Digitizing, LSCR LLC, Marmoua Favors, Texas Showcase, Qlever Labs, Eric’s Car Care, Mobil Solution and Safe Watch. Read on to learn more about their story, as told via founder and CEO, Hassan Zohaib

How did your business start? What is your focus area?

[HZ] The idea came from how every business in order to survive in the modern age needs some sort of marketing to thrive, but yet there were only a handful of actual agencies who help and cater to SMB Clients to ACTUALLY grow their business. So we started bringing on bring more exposure to small to mid-size business whether is in a form of traffic, leads, awareness, & etc.”

How do you promote/market your business?
[HZ] Google Adwords, Facebook Advertising, Television Advertising, Billboard, & Etc

 

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What is the smallest change you’ve made that had the biggest impact?
[HZ] The smallest change that I have made that has had a tremendous change is transparency with clients. I don’t go around lying and boasting about how amazing my services are, and how we can make them instantly big. Instead, I set realistic expectations and tell them the goal and how we are going to get there.

What are your company goals and objectives over the next 2-3 years?

[HZ] Our company goal in the next 3 years is to help over 3,500 business nationwide!

We decided to go with TeamWave after researching dozens of All-In-One solutions for business and it definitely took care of our organization’s needs.

Hassan Zohaib [CEO]
What advice would you give to aspiring entrepreneurs?

[HZ] Don’t be afraid to screw up, a “failure” or “mistake” is a lesson learned.

Why did you pick TeamWave? How does TeamWave help your company?

[HZ] We decided to go with TeamWave after researching dozens of All-In-One solutions for business that can take care of the whole organization. Other apps were just not there to manage the whole organisation, but then we found TeamWave and it definitely took care of our organization’s needs.

CEO: Hassan Zohaib
Founded: 2015
HQ: Houston, TX
Industry: Marketing & PR

TeamWave Spotlight: BAT Ventures

BAT Ventures is a Singapore based investment and acceleration service provider, founded in 2015. Backed by a team with a proven track record, to urban–tech companies in the most promising emerging markets in the world, it focuses on Venture Services, Portfolio Acceleration and Market Expansion and has expanded their network to Canada, Middle East and other South Asian countries.
Their portfolio companies include Nata Property, SellPlay, GDI Lab, Kolla Space, Mashkraft and Kek TV.

Boye Hartmann Profile“We noticed that most developing market startups struggle after incubation, hence we tried to formulate a systematic intervention that can boost startup portfolio performance”, says Boye Hartmann, Founder CEO, “which shapes up to be the range of services that BAT Ventures is offering right now”.

BAT Ventures is actively involved in numerous activities within the ecosystem and have strategic partners globally. As a way of sharing their projects and updates, they utilize marketing automation platform and engage in social media for their company’s marketing.

When asked about the smallest change that had the biggest impact, “Getting our team to connect better” says, Aldia Riztiane, a venture Builder at BAT Ventures. “Communication is the key to success and we have started getting better at communicating. We are doing bi-weekly team meetings to have a more constant flow of conversations going on”

“We have tried other software in the past, but feel that TeamWave is the most comprehensive – It doesn’t matter where the team is located; we can distribute our tasks and activities to keep each other updated easily via TeamWave”

Boye Hartmann [CEO]

Boye also says, “I believe that passion is the most important thing to have in order to succeed. It is not the idea that drives the success of the company, it is the passion of the founder and the team. Young Entrepreneurs need to find something that they are passionate about and a business idea that can succeed”.

“The biggest challenge for us would be to keep track and manage what everyone is doing since all of us are spread out in different locations, even different time zone. We have tried other software in the past, but feel that TeamWave is the most comprehensive” says Boye. “ It helps us solve the problem we were having, so it doesn’t matter where the team is located, we can distribute our tasks and keep each other updated easily through TeamWave.”

Website: http://bat-ventures.com
Founder CEO: Boye Hartmann
Founded: 2015
HQ: Singapore
Industry: Investment

TeamWave Spotlight: Zysk Technologies

teamwave-customer-spotlight

This week, we have featured Zysk Technologies, a digital agency based out of Bengaluru, India. Their service portfolio includes web designing, social media marketing, SEO, web and mobile app development. Read on to learn more about their story, as told via founder and CEO, Varun Umesh.

zysk-technologies

What is the Focus area of Zysk Technologies? How did your business start?

[VU] At Zysk Technologies, we focus on developing top-notch web and mobile applications. Being brought up in a family of business people, entrepreneurship runs in my blood – I always dreamt of having my own venture. And about an year and a half ago, I knew it was time to turn my dream into reality. So, I took the leap of faith and that’s how Zysk was born.

In your experience, what are the key elements of a successful online marketing strategy?

[VU] I think one of the most important tools for online marketing is a good website. Having a professional and optimized website is a great way to make your first impression and also position your company for global exposure. Along with that, continuous content-generation would definitely fuel your online marketing.

In the recent past, what is the smallest change you’ve made that had the biggest impact?

[VU] Well, switching from writing tasks on Post-Its to using TeamWave has been the biggest positive change for us. TeamWave has brought about transparency and accountability, increasing the productivity of the team.

What are your goals for the company over the next 3-5 years?

[VU] I’d like to see Zysk as a Product company having a couple of successful products in the next 5 years. It may seem ambitious, at the moment, but we are a promising young team with a go-getter attitude, so I believe we can achieve it.

If you could go back in time to the first day that you started your business, what’s the one piece of advice you would give yourself?

[VU] Well, I would spend more time in preparing myself to handle clients who are not very sure about what they want. But I guess some lessons have to be learnt the hard way!

TeamWave Spotlight: Human Creative Group

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This week our spotlight is on Humans Creative Group, a creative agency located in Rio de Janeiro, Brazil. Specialization includes visual communication, branding, user experience, web and mobile app development. That said, they are quite unique in their approach to projects and clearly differ from other agencies. Read on to learn more about their story, as told via co-founder and creative director, Raul Queiroz.

What’s the focus area of Humans Creative Group? How did your business start?

[RQ] We are kind of a digital agency, but not a regular one. We don’t sell a site, app, brand or campaign ordinarily. We are focused in selling three main pillars of work:

  • Innovation: we develop any kind of technology, new way to sell, new positioning for companies.
  • Renovation: we embrace new businesses, we help new entrepreneurs and we help companies to work with a new way or new vision of segment.
  • Transformation: we embrace jobs that are intended to change the world or society in some way.

Our business started in 2013 with 3 others partners of different areas (currently two) who searched for a new vision of creative market in Brazil, mainly in Rio de Janeiro.

In your experience, what are the key elements of modern web design?

[RQ] Modern Web Design must be responsive, index-able and focused on user experience.

In the recent past, what is the smallest change you’ve made that had the biggest impact?

[RQ] We have a project named ‘Música na Estrada’ (Music on the Road) that works on social inclusion of the smallest cities of North Brazil through classical music, in principle. When we started working on that, three years ago, the project had been to 5 cities and reached less than 1,500 people. Since then, it has become a Festival with 24 presentations within 6 states and reached more than 12,000 people.

What are your goals for the company over the next 3-5 years?

[RQ] We don’t have regular goals like other companies and we are not focused on earning a pile of money, awards, or other things like that. Here in Brazil we have a quote, “Money brings happiness” and we don’t know about that. We want to prove that happiness can bring anything, including money.

If you could go back in time to the first day that you started your business, what’s the one piece of advice you would give yourself?

[RQ] Don’t be impulsive and don’t get thrilled with big projects for big companies at the beginning of the business. Always put planning first.

TeamWave Spotlight: Open-Ideas

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This week we’re featuring Open Ideas, a digital marketing agency based out of Spain. They equally weigh implementation of technology and its usage in actually growing the business of their clients. Open-Ideas offers plethora of services ranging from web designing, SEO, PPC, social media, app development to digital strategy formulation. Let’s learn more about them from Director General, Leonard Pera.

Open-ideas

What’s the focus area of Open-Ideas? How did your business start?
[LP] I was leading a commercial department in a big ICT multinational. Then the big crisis arrived and I was fired. I had to re-invent myself; so I created Open-Ideas with my partners so that we could help SMEs in improving their web presence. The idea was to mix technology and marketing.

In your experience, what are the key elements of a successful online marketing strategy?
[LP] Clearly differentiate yourself from competitors, offer something unique and be market oriented. Most of our competitors are technology oriented, while the customers want someone who can help them in improving their business, i.e., the outcome should always be about adding business value to the client.

In the recent past, what is the smallest change you’ve made that had the biggest impact?
[LP] Added Web TV service to our portfolio. Technologically it is nothing too complicated, but the acceptance rate from our customer has been great.

What are your goals for the company over the next 3-5 years?
[LP]

  • Increase our footprint in Spain by getting into the regions where we don’t have any presence right now.
  • Significant increase in the number of our customer.

If you could go back in time to the first day that you started your business, what’s the one piece of advice you would give yourself
[LP] Be aware of “bad customers”, the ones who have difficulties in paying their debts.

TeamWave Spotlight: YAcademy Asia

 

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We’ve been fortunate to have some remarkable small business customers. We’ll be covering these companies in our spotlight series to celebrate their mission and share their experiences.

A report from CMO council claims that there has been tremendous growth in business volume and adoption of social media in the Southeast Asia, but this region is still lagging in terms of digital marketing maturity. YAcademy Asia, a company based out of Indonesia is trying to solve this problem by bridging the talent gap. Siannita Tjuwita, Senior Digital Marketing Consultant at Ydigital Asia shares her story.

YAcademy Asia
YAcademy – Part of PT. Ydigital Asia Indonesia

What’s the focus area of YAcademy Asia? How did your business start?
[ST] Yacademy is a young startup with a mission is to educate Southeast Asia with digital marketing knowledge. The business started with an insight from our sister company, Ydigital Asia – “there is a big supply and demand gap for talents with this specific skill”. The demand of experts is growing rapidly while there are not enough digital marketers within the area.

What do you think are the biggest challenges in adoption of digital strategy? What would you recommend to eliminate them?
[ST] The biggest challenges in adoption of digital strategy is the mental block of the marketing team of the company that digital strategy is hard to adopt,  while in fact it is not. You eat an elephant one bite at a time!

In the recent past, what is the smallest change you’ve made that had the biggest impact?
[ST] Starting to accept projects that we didn’t think we could manage. Dare to take the challenge, solutions will come along as when you are doing your best.

What are your goals for the company over the next 3-5 years?
[ST] We want to be not only the original, but the most fun and practical institution for learning digital marketing.

If you could go back in time to the first day that you started your business, what’s the one piece of advice you would give yourself?
[ST] You will make mistakes and fail in projects, but then you will learn faster and surpass your competitor.